CASE STUDY

St. Jerome's Laneway Festival 2017 logo with white cursive text and colorful geometric patterns on a black and grey background

Text Hotlines

April 7, 2024
 - 
Laneway Festival 
Melbourne, Australia

Melbourne based punk-trio Camp Cope lead waves in 2017. Press reported the St Jerome’s Laneway Festival had introduced a harassment hotline in collaboration with Camp Cope. 1800-Laneway was a hotline which acted as a means for “patrons to report and escalate any inappropriate or disrespectful behaviour”.

The initiative was simple: any festival attendee who experiences disrespect, threatening behaviour, abuse or assault is asked to call 1800 LANEWAY. Laneway Festival launched a video with Camp Cope explaining the program and encouraging visibility of the issue. The video also featured Ella Thomspon (of GL), and singer-songwriter Julia Jacklin.

The band also started the reactionary hashtag trend #ItTakesOne, to draw awareness to disturbing behaviour trends at local gigs. Spearheading the campaign, Camp Cope had enough of “the dickhead-ery that’s ruining live music”.

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